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Founded in 2024, Windward Aid is a disaster relief charity that provides humanitarian aid to countries across the Caribbean. Our local teams are dedicated to safeguarding the beauty of the Caribbean and its people.

Our People

Our People

Our People

Colin Moses

CEO

Born in the UK to parents of Carriacou and Grenadian heritage. Colin was touched by the extreme devastation that hurricane Beryl brought to the island of Carriacou, Grenada.

Having worked in the recruitment industry for a number of years, he reached out to a number of contacts made in the industry in an effort to raise money. After many discussions and contact with his childhood arch nemesis Marvin Fraser, Windward Aid was born.

The initial goal of the organization was to help in the immediate aftermath of hurricane Beryl in providing immediate relief and supplies to those in need.

However, with the increasing prevalence of weather catastrophes in the region, the organization has evolved its mission to help as many affected countries in the region wherever and whenever they occur.

Marvin Fraser

COO & Head of Windward Aid

Marvin Fraser is a passionate and dedicated leader with over a decade of experience driving impactful initiatives across various industries. As the founder and Head of Windward Aid, Marvin brings a wealth of knowledge and a proven track record in creating and executing comprehensive strategies that empower communities and foster resilience.

Professional Background: With a strong product management and digital transformation background, Marvin has developed a deep understanding of leveraging technology and innovative solutions to address complex challenges. His career includes notable successes at News UK, British Gas and Win Technologies, where he led the creation of digital charity donations and drove commercial growth through gamification.

Commitment to the Caribbean Region: Marvin’s commitment to the Caribbean is profoundly personal and professional. Recognising the unique challenges faced by the region, he and his close friend Colin Moses founded Windward Aid to provide comprehensive support and sustainable solutions. Under his leadership, Windward Aid focuses on humanitarian aid, education, health and welfare, and disaster relief, aiming to create lasting positive change.

Core Skills and Expertise:
  • Strategic Planning and Execution
  • Leadership and Team Management
  • Digital Product Strategy
  • Market Research and Customer Insights
  • Problem-solving and Data Analysis
  • User-Centric Design
  • Stakeholder Management
Vision for Windward Aid: Marvin envisions Windward Aid as a beacon of hope and a catalyst for transformation in the Caribbean. His goal is to ensure that the organisation responds to immediate needs and builds resilient communities equipped to face future challenges. Through Windward Aid, Marvin strives to promote transparency, accountability, inclusivity, scalability and sustainability in all operations.

Personal Philosophy: Driven by a passion for learning and a commitment to excellence, Marvin believes in the power of collaboration and community. He is dedicated to creating impactful products and services that solve real-world problems and improve lives. Marvin’s leadership is characterised by his ability to inspire and mobilise others towards a shared vision of a better future.

Kristianne Benn

Chief of Staff

Kristianne has a professional background in legal operations and project management. Her expertise in business management and administration encompasses the qualities of how Windward Aid is run. Having been good friends with Marvin for many years and sharing the love for the Caribbean, she identifies with the region and its challenges for sustainability and infrastructure. Kristianne joins Windward aid to ensure all operations to include strategy, governance and risk are run in line with our core values.
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The Caribbean is highly vulnerable to natural disasters, which can cause widespread devastation. As we recently witnessed in the nations of Grenada and St Vincent experiencing catastrophic impacts during one event.

These examples underscore the broader vulnerability of the Caribbean, where economies are heavily susceptible to natural disasters

The recurring nature of these events highlights the urgent need for regional resilience planning, disaster preparedness, and international cooperation to mitigate the impacts. Windward Aid is invested assisting the region for the future in climate adaptation, infrastructure strengthening, and community education. Our essential commitment is to protect lives, support recovery efforts, and ensure sustainable development across the Caribbean.
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